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Can't figure this out


unsub2O17
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This ad pushing enrollment for the ACA reminds me of Andrew Christian ads for underwear. I think it's clever and fun, but, while I'd love to buy AC underwear, I can't figure out why "they" thought this ad would make me want to buy health insurance. Any ideas? Is this only directed at young, beautiful gay men? Is that why I don't get it?

 

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This ad pushing enrollment for the ACA reminds me of Andrew Christian ads for underwear. I think it's clever and fun, but, while I'd love to buy AC underwear, I can't figure out why "they" thought this ad would make me want to buy health insurance. Any ideas? Is this only directed at young, beautiful gay men? Is that why I don't get it?

 

 

 

Going back to these three URLs from the sponsors of the AD(shown by a link in the Youtube video above) will provide us some color on the org and their objectives:

 

http://sellersdorseyfoundation.org/about/about-2/

 

http://sellersdorseyfoundation.org/about/about-2/brian-dorsey-president/

 

http://sellersdorseyfoundation.org/about/about-2/why-lgbt-health/

 

The video can certainly at least be a reminder to those that keep putting "everyday" to-do's off......

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I don't understand the furor. A consulting firm that works for LGBT health produces a YouTube video promoting enrollment in a health plan and uses young, attractive models to do so. What is the problem with that?

Edited by rvwnsd
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